Press Kit

If you are a bookstore, library, or organization and have booked Archer for a speaking engagement, you can download this press kit to use to advertise his appearance.

This press kit contains a press release and calendar listing that you can customize with your event’s information and send out to all your media contacts in print, radio and tv. There also is a one-page biography of Archer to use in your newsletter, and as an introduction.

There’s an appearance poster you can print, add your event’s date & time, and post in your bookstore, library, and around town.

Finally, there is a JPEG image of Archer and a JPEG image of the new book, Chat.

In order to make your appearance by Archer a success, please be sure to take advantage of the press kit. Send the press release and calendar listing to as many local newspapers, radio stations, tv stations and community calendars as possible. Create a flyer using the photo and distribute it to local libraries. Post a feature on your website and your store’s event calendar. Make sure you have lots of signs throughout the store at least 3 weeks before the appearance. And please be sure to order enough books and have them prominently displayed in the store with a sign announcing the event for 2-3 weeks prior. When ordering, think about the holidays--Archer will be glad to sign stock so you’ll have autographed copies through the busy season.

Archer Mayor Press Kit

File Type	File Name	Size
	AMPress poster	1.1M
	Appearance poster	3.4M
	Author photo: black & white	3.4M
	Author photo: color	3.3M
	Author portrait: black & white	919k
	Author bio	24k
	Calendar listing	24k
	Chat cover	1.2M
	Second Mouse cover	27k

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